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CCD Supervisor/渠道品类发展主管

Job ID:
Customer Development
Shanghai, Shanghai Municipality
Date posted:

Main Purpose of this role:
Develop category growing strategy in omni channel (online and offline), in terms of category definition, vision, drivers, key J2BD, Channel and Geo priority, category value creation trade selling story with CCBT
Lead category operation excellence and dynamic resource management to ensure top line business delivery

1. Category Definition & Priority
-Lead shopper insight into category development agenda (use more, more usage and more user)
-Develop product RTM strategy with RTM team and deploy with regional CCD
-Work with Channel team to develop 6P from category lens fit into channel scope
2. Category S&OP / Promotion & Baseline including TTS, A&P, GM Mix
-    Forecast on NPD, MI, Baseline with dynamic management
-    Delivery S&OP and P&L via trade spending management (necessary BMI in CDP)
-    Work with SMM to develop category/brand instore experience via F&B AG
-    Close work with K/RCCD to localization / customize the national category plan 
3. Category Premiumization & Digitalization with DMP
-    Work with Innovation deployment team to crack Unilever premiumization agenda 
-    Lead promotion digitalization agenda 
Facilitate brand and product digitalization agenda with Marketing team
4. Operation Simplification
-    Drive CCD simplification agenda
-    EC experience, prefer JD
-    3 years FMCG working experience 
-    Good communication and business acumen 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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