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Brand Manager

Job ID:
București, RO
Date posted:
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Unilever, one of the most important companies in the consumer goods market in Romania, is present on the Romanian market since 1995.

With operations in nearly 100 countries around the world and 365 manufacturing sites across six continents, we have strong roots in local markets and first-hand knowledge of local cultures. We lead the home care market through our cleansing and hygiene products in much of the world.

Headquartered in Bucharest, Unilever South Central Europe (USCE) coordinates affairs in the whole region – Romania, Bulgaria, Serbia, Montenegro, Moldova.

USCE manages five major divisions – Nutrition, Home Care, Ice Cream, Beauty & Wellbeing and Personal Care – and holds a leading position on the FMCG market with brands such asDeli’kat, Magnum, Hellmann's, Cocolino, Dero, Cif,Domestos, Dove and Rexona.

Brandpositioning & Purpose of the Job

We are looking for a passionate and experiencedmarketeer, to help us drive a strong brand image and build brand awareness.

We know that you have a strong personality, you are extremely ambitious and results-oriented, so we are super confident you will manage to play a critical role in the brand development.

Role and Responsibilities:

  • Contribute to shaping and communicating our vision and brand mission

  • Support and implement the brand marketing plan, by identifying opportunities and responding to consumers’ needs, to be able to deliver the brand and category financial results

  • Reviewing the progress and success of a brand/campaign, making adjustments or pitching ideas for new campaigns as necessary

  • Offer support in conducting market research to determine a target audience’s needs, wants, habits, interests, and other relevant factors used in creating targeted marketing campaign

  • Identifyand develop business opportunity when there is an unmet need based on consumer research and best practice of Unilever mix following the proper approval procedures

  • Initiate all media briefs according to brand strategy and allocatedbudget & coordinate the creation of all media assets

  • Managing the allocatedadvertisingfor responsible brand 

Job Requirements: 

  • Ability to manage end-to-end projects, with great responsibility and accountability on deadlines and performance KPI tracking

  • Ability to work both independently, but also collaboratively as part of a team in a fast-paced environment

  • Strong capability of data analysis (consumer, financial, market trends) and integrate the insights throughout marketing campaigns/business to drive better results.

  • Capability of developing strong team relationships and collaborate with functional departments to plan integrated marketing campaigns

  • Responsiveness and resilient attitude

  • Fluency in English and MS Office tools

  • Prior experience of min 2-3 years in a similar position

  • University Degree

 We offer:

  • Work in a multicultural environment where people with energy, passion and commitment work together to fulfil ambitious goals and achieve their individual potential

  • Permanent contract with an attractive payment & benefit package

  • Agile and flexible ways of working

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

Apply now

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