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Brand Executive - Brand Building

Job ID:
R-32361
Category:
Marketing
Location:
Mumbai, Maharashtra
Date posted:
02/17/2022

Role: Brand Executive

Location: Mumbai

ABOUT UNILEVER:

Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Every day, nine out of ten Indian households use our products to feel good, look good and get more out of life – giving us a unique opportunity to build a brighter future.

Every individual here can bring their purpose to life through their work. Join us and you’ll be surrounded by inspiring leaders and supportive peers. Among them, you’ll channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we’ll work to help you become a better you.

Do you want to be part of a “startup” and at the same time create new capabilities for HUL? Are you interested in building a new and exciting beauty business which is digital & ecommerce first? Do you want to build skills and capabilities which will be relevant in the ever-changing world?

We are building a team that aims at harnessing the huge potential in BPC which the new digital ecosystem has presented – and create a digital-first, future-fit portfolio of niche brands and benefit segments for HUL. Along the way, you’ll learn a ton & have fun.

We are looking to hire a Brand Executive based in Mumbai HO

Job Requirements: Some of the job requirements are Consumer and Customer understanding. Channel especially modern trade understanding , network management , ability to analyse and take plans to completion , liasing with finance , supply chain , branches and all other support functions , independent thinking  & owners mindset on portfolio.

Should be well versed with Nielson, IMRB and other tools proficiently well.

Here is how your day at Unilever would look like:

  • Develop an in-depth understanding of a regional markets and consumers Leading the communication plan- When/where/What/how for the Brand Lead the Cross-Functional Project Team for delivery of innovation project.

  • Leads South Asia regular BB-BD country calls.

  • Brief and create communication for delivery along with the innovation in each market (working in conjunction with CMI & Creative Agencies)

  • Responsible for understanding the brand penetration, performance with the help of data from CMI Find the right opportunities from local/global offerings to launch in South Asia

Key Skills & Requirement:

  • Master's degree within Marketing or Business Administration.

  • Excellent written and verbal communication skills in English

  • 5+ years of experience in marketing

  • Strong Project Management skills.

  • Experience in leading cross-functional team to deliver projects.

  • Understands customers and shoppers.

  • Has an experience in development and launch of consumer and shopper relevant innovations and re-launches.

  • Monitors progress & takes action.

Core aspects underpinning all skills:

  • Creativity, Empathy, Obsession with brands & consumers, Sense of Aesthetics, Analytical Thinking & Rigour.

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