Home Care TH UPro Marketing Manager

About Unilever Professional

We are Unilever Professional. The B2B professional division of Unilever Homecare.

This new division within Unilever is now live in over 40 countries across the world and we are adding more all the time. Our purpose in Unilever Professional is clear and compelling: We make clean and those who clean, matter. We are obsessed with clean and we are passionate about caring and helping those who clean. We salute each and every cleaner right across the world –we have the highest respect for what they do and the role they perform, every single day.

The global business for B2B cleaning products in professional channels [Horeca, Office Supply, Janitorial, Healthcare etc.) is growing steadily.
Unilever Professional is a dedicated cleaning and hygiene partner for the professional independent operator. Our convenient, RTU portfolio has been designed to meet the needs of restaurants, hotels, care homes, hospitals, offices, schools, manufacturing sites – each with a unique value proposition and clearly differentiated from our retail portfolio. Our products meet the needs of the professional operators we serve.

Job Title: U-Pro Marketing Manager

Location: Bangkok HQ

Main Responsibilities:
• Leading portfolio strategy and marketing activities for UPro TH and home care cleaner category
• Lead in innovation development, activation, advertising and promotion for deployment of Marketing Plan
• Lead in on-going analysis and review of consumer, category, channel/customer and competitive information as part of a situation assessment on brand performance and identify growth opportunity
• Evaluating, analyzing and mapping white space opportunities for categories to recommend strategic brand launches
• Developing appealing product selling stories, online marketing content and landing the media in operators’ touch points (online, website, point of sales offline)
• Overseeing product artwork development alignment with Unilever Professional identity and branding guidelines across Global & local teams.
• Partnering Business Development teams with sales supporting materials (e.g. product information sheets, selling decks, etc.)
• Leading Upro Website & online page & O2O
Experience & Qualification
• At least 2-3 years of brand management experience, preferably in FMCG. "B2B" experience would be an added advantage
• Experience working in cross-functional teams within a matrix environment
• Experience in social media marketing & E commerce.

Skill:
• Be a strategic, highly adaptable and entrepreneurial person
• Have strong track record of consistency in market delivery
• Have strong communication, negotiation and influencing skills with key stakeholders
• Have experience working and leading in cross-functional teams
• Have great project management and business process design skills
• Fluent in Thai Language

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.