Customer Strategy & Planning Expert

Reports to: CSP Manager Central Asia and Caucasus

Scope: Local

Location: Baku

Terms & Conditions: full time

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. 

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

JOB PURPOSE

Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world.  If you are ready for developing the execution strategy, building and executing customer strategies and business plans on a regional/category basis, establishing and implementing short to mid-term customer development plans and growth strategies, then this role is just for you!

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

• Lead customized channel / customer activation aligned with Marketing department strategies
• Lead Customer Development budgets to achieve Turnover, Sales Growth, Volume Growth, Margin of total company working closely with Finance department
• Ensure that business plans are “trade-fit"
• Provides customer and channel lens (IBP)
• Chennel-specific category plans including eCommerce
• Prepare, communicate, and follow monthly and yearly sales targets of volume and turnover per channel and customer
• Lead and prepare channel & customer base promotion strategy and develop and monitor execution of promotional plan (both Trade and Consumer
• Propose and monitor Sales Force Incentives (SFI)
• Regular market visits to ensure the accuracy of inputs
• Represent customer development function at team meetings, be first point of contact for other functions
• Drive business performance and provide input into S&OP (Sales & Operations Planning) meeting
• Check and follow stocks of the company closely working with supply chain and prepare plans for times of out-of-stock and/or over-stock
• Prepare and propose pricing and volume forecasts for innovations and existing portfolios informing the finance department and supply chain while aligned with marketing

WHAT YOU WILL NEED TO SUCCEED

Experiences & Qualifications

• University degree in related field (MBA will be a plus)
• Experience in sales and field execution, in category operations and in shopper marketing (3-5 years)
• Excellent written and verbal communication skills
• Competent in MS Office, power BI and other tools
• Attention to details, data driven (use data to support recommendation)
• English Language C1
  

Skills

• Strong analytical capabilities with bias to drive the action
• Ability and drive to work independently
• Excellent interpersonal skills and ability to work with a diversified team.
• Ability to juggle several projects with different deadlines and various stakeholders
• Entrepreneurial and energetic
• Has a "Can Do" attitude and result oriented

Leadership

• You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
• As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.
  
• Critical SOL (Standards of Leadership) Behaviors
  • PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
  • PERSONAL MASTERY: Sets high standards for themselves. Actively builds one's own wellbeing and resilience.
  • CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invest time inside and outside to understand the needs of consumers.
  • PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
  • AGILITY: Explores the world around them, continually learning and developing their skills.

Unilever embraces diversity and encourages applicates from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.