Assistant Brand Manager - Deodorant

Unilever is currently hiring for Assistant Brand Manager - Deodorant

Function: Marketing

Reports to: Brand Manager - Deo Turkey

Scope: Turkey 

Location: Umraniye

Terms & Conditions: Full Time 

ABOUT UNILEVER

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.   

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future. 

JOB PURPOSE

Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world.  And this is an exciting opportunity to lead and drive Unilever’s growth engine into the future! We are looking for a driven, proactive, creative, and organized Assistant Brand Manager who will be responsible for leading the activation of our brand strategy across consumer-facing channels. 

Using breakthrough thinking, consumer, brand and customer understanding to create a clear and ambitious growth vision and strategy for the assigned portfolio, you will be part of the global marketing team working across a range of varied and exciting brand projects, from our big bang national advertising campaigns, through to building a standout brand experience across direct-to-consumer channels. 

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

As the Assistant Brand Manager – Deo, you will be responsible for: 

• Responsible for the deodorants portfolio in Turkey 
• Leading innovation / renovation / saving projects with project teams & other functional teams to bring products to market on time, including creating winning trade stories for 2024 & onwards. 
• Business Accountability, Driving Competitive Growth & Profitability targets for the brand 
• Co-creating the strategy and 8 quarter plans of the brand, focusing on the trends & the business objectives. 
• Working closely with agency partners & global team to ensure Deo stands out in culture by always having an outstanding brand communication & activations. 
• Managing the marketing budget, ensuring saliency through consistent & relevant communication. 
• Working with media and digital marketing & commerce teams to plan & execute & optimize the media plans for relevant categories. 
• Co-leading the P&L of Deo 
• Other Personal Care wide responsibilities. 

WHAT YOU WILL NEED TO SUCCEED

Experiences & Qualifications

• University degree in related fields. 
• Minimum 2 years of marketing experience in the FMCG sector 
• Fluency in Turkish & English 

Skills

• Marketing skills: brand development, brand performance analysis 
• Rigor to be able to navigate in a complex environment full of opportunities 
• Personal ambition to succeed and guided by a strong Inner Game 
• Obsessive in consumer Intimacy and completely immersed in the world of the consumer, intimately understanding consumers current needs and curious about future needs. 
• Embrace a high growth mindset with strong love for consumers, shoppers , and customers. 
• Excellent in communication channel management with an integrated program of brand communication in the most cost-effective way. 
• Equipped with media savvy, particularly in digital marketing and know-how. 
• Collaboration and Positivity 
• Curiosity 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.