Expert Sales Executive

Job Purpose:

The primary role of an Expert Sales Executive is to ensure coverage plan of the said specialities on a regular basis to deliver scientific information and knowledge on HUL products and relevant disease conditions, thereby adding value to the HCP.

Key Responsibilities:  Describe the key deliverables to be achieved by the post holder and the ongoing responsibilities of the role.

• Ensure favorable recommendation in the form of prescriptions by scientific promotion for Expert detailed brands for relevant speciality.

• Ensure Optimum HCP (Health Care Professional) coverage, coverage of pharmacies, where detailing of Expert supported brands is made to Chemists which forms an important aspect of the role.

• Segmentation & Targeting through Retail Chemist Prescription Audit (RCPA) at the mapped chemist outlets to identify, onboard the right customer (HCP)

• Implementation of Strategies: Product activations for the respective categories would be driven to create high impact at the HCP level in alignment with the Marketing Team’s Strategy

• Timely reporting of Doctor/ Pharmacy coverage, RCPA and activations data needs to be made on the official HUL system.

• Demonstrate excellent In-clinic effectiveness (Usage of Selling Skill Module) to communicate brand science effectively that meets specific HCP requirements.

• Meeting Sales Objectives consistently by understanding territory performance, analyzing various data, managing the variables/dynamics of the territory and keeping abreast on the overall competition.

• Maintain and reconcile monthly inventory of all inputs and samples.

• High engagement with the GT team and other relevant regional stakeholders to ensure delivery of overall regional business plan.

• Respond promptly to HCP queries within the individual’s area of knowledge or seek support to resolve the same.

• Strict adherence to compliance protocols of the organization, including reporting adverse events.

Breadth/Scope of Accountability - Provide details of any scope data relevant to the role e.g. the net sales that the role supports / generates or budget responsibility.

Qualifcation -

Education: Bachelor's Degree

Specialization: Science/ B. Pharm

Reason:

To constantly engage with Key Opinion Leaders like doctors and administrators

To coordinate and conduct clinical training program  for Health care professionals

To consistently meet and achieve activation targets by effectively channelizing and utilizing available resources.

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