Territory Sales Officer - UFS

Requisition - R-1185525

Location - Pune (Maharashtra)

Reporting to: ASM

Role Purpose

• Drive sales and distribution of UFS products in assigned territory.

• Build strong relationships with hospitality clients (chefs, purchase managers, owners).

• Manage distributors to ensure smooth operations, ROI, and compliance.

Key Responsibilities

Sales Execution

• Achieve monthly/quarterly sales targets and KPIs.

• Conduct daily market visits to HoReCa clients.

• Expand product penetration and menu placements.

Distributor Management

• Oversee stocks, billing, hygiene, and inventory.

• Ensure ROI calculations and secondary sales tracking.

• Monitor distributor sales team performance and take corrective actions.

Business Development

• Identify new HoReCa accounts and onboard them.

• Negotiate with clients and distributors to secure business.

• Conduct promotional activities within budget.

Market Intelligence

• Track competitor activities and pricing trends.

• Provide feedback to branch/area managers for strategic action.

Reporting & Collaboration

• Weekly reporting of sales activities.

• Work closely with culinary, marketing, and supply chain teams.

Qualifications & Experience

• Education: Graduate/Postgraduate in Business, Sales, Marketing, or Hotel Management.

• Experience: 2–5 years in HoReCa sales, channel sales, or food service distribution.

Skills:

• Strong knowledge of HoReCa channel.

• ROI calculations and distributor handling.

• Excellent communication in English and local language.

• Negotiation, presentation, and relationship management.

• Proficiency in MS Office and CRM tools.

• Willingness to travel extensively.

Key Competencies

• Customer Development & HoReCa Expertise

• Distributor & Channel Management

• Negotiation & Commercial Acumen

• Execution Excellence & Reporting Discipline

• Leadership Mindset for Future Growth

Why This Role Matters The TSO role is the frontline driver of UFS’s growth in India’s HoReCa sector, ensuring products reach chefs and restaurants while maintaining strong distributor networks. It’s a gateway role for future leadership positions in customer development and food service sales.

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