Home Care Brand Manager - Surface Cleaner

Job Purpose:

• Lead brand strategy and storytelling for Sunlight Surface Cleaners, delivering growth by planning, creating and managing brand presence, messaging and integrated campaigns across touchpoints.
• Key responsibilities
• Lead annual brand strategic planning, aligned to BG/BU strategy, handshake with cross-function and BG.
• Plan, create and manage campaigns across digital, shopper, in-store and PR, ensuring consistent brand storytelling.
• Develop local innovation, PPA initiatives by channel to deliver JTBDs with robust business case
• Develop brand assets: content, key visuals, presentations, packaging and printed materials, ensuring accessibility and compliance.
• Partner with CMI, CSP, CBD, R&D and Finance to land innovations and track performance.
• Manage A&P budget and agency partners to maximise ROI.

job Requirements:

• 2-3 Years of FMCG marketing/brand management experience at Brand Manager role.
• Proven track record in campaign development and execution.
• Ability to translate consumer insight into compelling brand ideas.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.