DAM – Lazada & Blibli, B&W PC

Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world.

This role is an exciting opportunityto be part ofBeauty & Wellbeingand Personal CareIndonesia CDteam, whereits purpose is to lead category operation excellence and dynamic resource management to ensure top line business delivery.

Main Responsibility

The Deputy Account Manager (DAM) – Lazada & Blibli, Beauty & Wellbeing (B&W) Personal Care (PC) role is responsible for accelerating strategic account management and execution, to deliver sales, as well as digital metrics within Unilever Beauty & Wellbeing and Personal Care in Lazada and Blibli. The role ensures all products and campaign assets are accurate, compliant, well‑organized, and activation‑ready to support strong commercial execution. This position acts as a key link between brand, content, and digital commerce team to enable fast, consistent, and high‑quality Lazada and Blibli execution.

1. Ensure Sales and Digital Metrics Delivery

• Negotiate annual Joint Business Plan (JBP), trading term, and funding.

• Define sales target phasing and identify the growth levers.

• Execute operational excellence in collaboration with Supply Chain to secure service level to Customers; and ensure online product availability for better service to shoppers.

• Drive sales optimization via right assortment and pricing deployment.

• Drive and execute strategic promo, activities, and campaign to deliver digital metrics, including traffic, conversion, basket size, and ROAS & ROI.

• Budget management and accelerating promo effectiveness.

• Online category management to improve digital shelf.

• Monthly, quarterly, and annual performance analysis across metrics, to identify challenges and opportunities and address them in timely manner.

2. Asset Management & Ownership

• Manage end‑to‑end B&W and PC assets for Lazada and Blibli within Digital Asset Management systems, ensuring proper storage, tagging, version control, and accessibility.

• Maintain an up‑to‑date asset repository to support always‑on and campaign activations.

3. Content Availability, Campaign and Execution Support

• Plan and execute mega campaigns.

• Coordinate vouchers, bundles, gifting, and demand generation support.

• Ensure timely availability of approved assets for campaigns, promotions, launches, and key trading moments.

• Coordinate asset readiness with commercial and execution timelines.

4. Quality, Accuracy & Compliance

• Ensure all B&W and PC assets comply with brand guidelines, legal requirements, and Lazada and Blibli platforms specifications.

• Conduct regular quality checks to maintain accuracy, consistency, and relevance of content.

5. Cross-functional & External Collaboration

• Work closely with Brand, dCommerce, Content, CSP/NRM, Media, and Supply teams to align priorities and requirements.

• Coordinate with agencies and Lazada and Blibli partners to manage asset updates and improvements.

6. Governance & Continuous Improvement

• Support DAM governance, processes, and best practices for Lazada and Blibli execution.

• Identify gaps and opportunities to improve asset workflows, efficiency, and scalability.