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Global Hair Innovation Brand Manager, Pakistan & Bangladesh

Karachi, Sindh

Professional seated at a conference table with laptops and a presentation screen in a modern office setting
Job ID:
R-1182142
Date posted:
08/12/2026  - 08/15/2026
Job Type:
Full time
Job Category:
Marketing

Job Details

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Unilever is currently hiring for Global Hair Innovation Brand Manager, Pakistan & Bangladesh
Function:
Marketing
Work Level: WL2
Reports to: Natali Kasap
Location: Karachi, Pakistan

About B&W
Beauty & Wellbeing (B&W) includes some of Unilever’s most exciting categories including Skin Care and Hair Care with brands like Dove, Sunsilk, Clear and Vaseline. We are also home to our Prestige portfolio of luxury brands such as Dermalogica, Hourglass and Living Proof; and Health & Wellbeing, a carefully crafted collection of Vitamins, Minerals and Supplements brands including Liquid I.V., Nutrafol and OLLY.

We are building a unified and mutually supportive team of people who are beauty and wellbeing-obsessed, consumer-focused and driven by a passion for winning. Our role is to add value to our hair care brands, deliver tangible beauty benefits through our products, create desire, and pioneer trends.
With more than 1 billion people using our products every day, we have an opportunity to use our scale for good. We’re embracing a new era of beauty and wellbeing. One that’s inclusive. Equitable. Regenerative. Positive. So that people and the planet can thrive together.

JOB PURPOSE
The successful candidate will report to Beauty & Wellbeing Global Hair Lead, PTAB in Turkey. We are looking for a Brand Manager capable of leading Innovation Projects for Hair brands (Sunsilk, Clear, Tresemme) in Pakistan & Bangladesh. This position offers an excellent opportunity to demonstrate independent leadership and clearly ownable deliverables. We’re looking for a candidate who can hit the ground running, demonstrate high levels of responsibility, ownership, an immense bias for actions and desire to develop within the exciting and demanding world of hair care. A very good eye for beauty & aesthetic is crucial, together with strategic and operational excellence.


WHAT WILL YOUR MAIN RESPONSIBILTIES BE
• Leading the overall project management of Hair innovation projects – Deployment of Global projects in Pakistan & Bangladesh. Co-Lead strategic thinking, development and deployment of the global innovation toolbox with a view to execute them across markets.
• Crafting and leading global projects that will land globally. Understanding and analyzing global trends and key competitive moment leading to development project innovation design and landing them in a well-developed innovation pipeline for the brand. Lead on-trend innovations with break-through science, build beauty mixes that drive desirability.
• Be the Expert on Pack x Channel x Price across markets and ensure that the mix is deployed E2E to the shelf together with the operations team.
• Create ideas with the end goal in mind – with social first thinking that can easily translate into breakthrough communications

Experience and Qualifications
• Has at least 6 years of experience in Innovation with a strong passion for Beauty or Personal Care with eye for detail, beauty and craftsmanship.
• Relevant experience in strategy and mix crafting, preferably for beauty brands.
• Consumer obsessed to represent their voice on the table of brand discussions.
• Has experience in managing cross-cultural relationships with multiple markets
• Has experience in effectively managing the relationship with global advertising agency partners
• Has a passion for beauty and personal care, with eyes for beauty & craftmanship.
• Strong sense of ownership with ability to lead & manage quality & deadline of workstream on your own.

Skills
• Has strong communication skills, can articulate a clear point of view, and share it with key internal and external stakeholders across functions
• Is a problem-solver: someone who can identify and clearly articulate an issue and propose solutions
• Is curious and has empathy: someone who asks the right questions, is externally focused and obsessed with trying to understand consumers better.
• Consumer-centric & alert with new market/consumer trends
• Is a creative thinker, able to express good creative judgement of assets developed by agency partners, keeping brand and consumer insights in mind.
• Shows leadership and is reliable: holds the team accountable for deliveries and keeps things moving with speed without letting any ball drop
• Has strong analytical skills and a good business acumen
• Is a natural team player with strong collaboration skills
• Be bold in thought and brave in action. Have a healthy disregard for status quo.
• Ability to work autonomously in a fast-paced environment
• This is a BIG role, and you must be able to multi-task, whilst remaining agile and reactive
• A positive can-do attitude, rigor, and ability to hold yourself (and others) accountable.
• External focus, aware of what is happening in key brand interest areas and apply that to the job.
• Desire to drive new, big ideas to drive the brand forward.
• Native Urdu speaker with excellent written and spoken business English

Leadership

  • You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.

  • As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.


Critical SOL (Standards of Leadership) Behaviors

  • PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.

  • PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.

  • CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.

  • PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.

  • AGILITY: Explores the world around them, continually learning and developing their skills.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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