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Senior Customer Strategy and Planning Executive

Job ID:
Customer Development
Vientiane, Vientiane Prefecture
Date posted:
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Company                             : Unilever Laos                                                   

Business Function             : Customer Development                              

Job Title                              : Senior Customer Strategy and Planning Executive

Work Level                          : 1A

Work Location                    : Head Office

Work Unit                            : Vientiane Capital

Open For Lao Nationality Only

Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas, and disrupt processes: use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Every day, many Laos households use our products to feel good, look good and get more out of life-giving us a unique opportunity to build a brighter future.

Main Duties and Responsibilities:

  • Sales & Operating Plan – Define, deploy, and deliver category growth plan.

  • Lead the signed off category plan and trade review focusing on price, pack, and place.

  • Work jointly with brand managers to assess category opportunities and analyze competitor and channel behavior to identify areas of opportunity.

  • Drive business performance including gap closure activities and optimization.

  • Ensure On time in full (OTIF) NPD launch into market with readiness in all touchpoints e.g. placement drive, sufficient pipeline volumes planning, on time promotional calendar

  • Provide promotion guideline and rules based on learning from post-evaluation and deliver category objectives.

  • Coordinate with cross-functions to implement category plan across channels.

  • Evaluate and review implemented trade activities for developing plans.

  • Logically set target and build stock/demand planning to support market’s need to the respective category.

  • Investigate and propose pricing strategies in response to gross margin improvement (if any)

Skills and Qualifications:

  • 2 or 3+ Years of Experience within FMCG industry.

  • You are equipped with creative, analytical skills and a solution-oriented mindset, and show the ability to drive innovation and brand growth.

  • ​You are proficient in Microsoft Office Applications (Word, PPT, Excel), particularly Excel working knowledge of formulas and Pivot Table function.

  • ​You have proven project management skills and show initiative and flexibility to handle multiple priorities under pressure.

  • ​You have good organizational skills and are detail-oriented and able to work independently under minimum supervision.

  • ​You have excellent communication skills - both verbal and written.

  • ​You demonstrate strong stakeholder management skills - able to engage with many stakeholders in an organized manner.

How to Apply:

Please submit your updated CV to with your updated resume in English. Your application will be reviewed against our requirements. Should you not meet our immediate requirements, your profile will be registered in our talent pool system and we will match your profile to suitable future vacancies.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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