Area Sales Executive - Ice Cream

Job Title: Area Sales Executive – Ice Cream

Scope: Full-time, Permanent

Location: Thailand

If you are in the Unilever Ice Cream business or consider choosing to work for the Unilever Ice Cream business, you will work for the Asia, leading Ice Cream player with €1.2 bn Turn Over in 2023. The Ice Cream business is operating in a highly attractive category, as we are part of the 1 trillion snacking and refreshment industry, growing consistently at high pace. We have strong brands equities: 5 of top 10 selling brands including Wall’s, Magnum, Ben &Jerry’s. We are investing to unlock the full growth potential of Ice Cream as a standalone entity, once we separate from Unilever, which is planned to happen by November 2025.

Ice Cream has distinct characteristics from Unilever’s other operating businesses and the growth potential of Ice Cream will be better delivered under a different ownership structure. As Ice Cream company we are committed to developing and nurturing talent within our Ice Cream company. You will have options for career growth and exploration, allowing you for you to explore roles and opportunities across the new organisation. Your career development will be a priority for us, and we are dedicated to supporting your growth journey within the new company. We hope that you will want to build the new chapter of our Ice Cream history together with us.

Unilever Ice Cream is the world’s leading ice cream company, home to a portfolio of iconic brands like Magnum, Calippo, Solero, Festini, Talenti, and Yasso. We're committed to creating innovative products that bring unforgettable moments to our consumers—because, after all, “Life tastes better with ice cream.”

The Ice Cream division at Unilever is preparing to stand on its own, becoming an independent, EUR 8 billion single-category focused company by the end of 2025. This move reflects our belief in the power of our unique frozen footprint, which we see as having huge potential for growth as a pure-play business. Our focus is all about unlocking that potential, driving value for our consumers, customers, employees, and shareholders.

JOB PURPOSE

The Area Sales Executive is responsible for driving sales performance and market expansion in the local modern trade segment within their designated area.

This role involves developing and executing sales strategies, identifying growth opportunities, managing customer relationships, and ensuring strong retail execution. The position also plays a key part in cross-functional collaboration to align on business goals, while ensuring optimal distribution, visibility, and promotion of products at the point of sale.

KEY RESPONSIBILITIES

Sales Strategy and Planning:

• Develop and execute sales strategies and plans to achieve the company's sales targets in the local modern trade segment within the assigned area.
• Conduct market research and analysis to identify market opportunities, trends, and potential threats.

Business Development:

• Identify and pursue new business opportunities to expand the company's market share in the local modern trade channel.
• Establish and maintain strong relationships with key decision-makers at existing and potential accounts.

Distribution and Retail Visibility:

• Ensure smooth and efficient distribution of products to modern trade outlets within the assigned area.
• Work closely with the marketing team to optimize product placement and visibility in-store.

Promotions and Merchandising:

• Plan and execute promotional activities and campaigns in collaboration with the marketing team to drive sales and enhance brand visibility.
• Monitor merchandising standards to ensure compliance and maximum impact at the point of sale.

Cross-functional Collaboration:

• Collaborate with other departments, such as marketing, supply chain, and finance, to align strategies and achieve common business objectives.

QUALIFICATIONS AND SKILLS:

• Bachelor's degree in Business, Marketing, or a related field.
• Proven 1-2 year of experience as an Area Sales or a similar role in the FMCG or consumer goods industry.
• Strong understanding of the local general trade / modern trade market, distributor market and retail dynamics.
• Excellent leadership, communication, and negotiation skills.
• Demonstrated ability to achieve sales targets and drive results in a competitive market.
• Willingness to travel within the assigned area as required.

ARE YOU EXCITED TO CRAFT THE ICE CREAM FUTURE?

Please apply online. Your application will be reviewed against our requirements, and we will be in touch shortly after the closing date to provide you with an update on the status of your application.

Disclaimer

Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.