Head of HORECA Business - Ice Cream

Job Title: Head of HORECA Business – Ice Cream

Scope: Full-time, Permanent

Location: Bangkok, Thailand

If you are in the Unilever Ice Cream business or consider choosing to work for the Unilever Ice Cream business, you will work for the Asia, leading Ice Cream player with €1.2 bn Turn Over in 2023. The Ice Cream business is operating in a highly attractive category, as we are part of the 1 trillion snacking and refreshment industry, growing consistently at high pace. We have strong brands equities: 5 of top 10 selling brands including Wall’s, Magnum, Ben &Jerry’s. We are investing to unlock the full growth potential of Ice Cream as a standalone entity, once we separate from Unilever, which is planned to happen by November 2025.

Ice Cream has distinct characteristics from Unilever’s other operating businesses and the growth potential of Ice Cream will be better delivered under a different ownership structure. As Ice Cream company we are committed to developing and nurturing talent within our Ice Cream company. You will have options for career growth and exploration, allowing you for you to explore roles and opportunities across the new organisation. Your career development will be a priority for us, and we are dedicated to supporting your growth journey within the new company. We hope that you will want to build the new chapter of our Ice Cream history together with us.

Unilever Ice Cream is the world’s leading ice cream company, home to a portfolio of iconic brands like Magnum, Calippo, Solero, Festini, Talenti, and Yasso. We're committed to creating innovative products that bring unforgettable moments to our consumers—because, after all, “Life tastes better with ice cream.”

The Ice Cream division at Unilever is preparing to stand on its own, becoming an independent, EUR 8 billion single-category focused company by the end of 2025. This move reflects our belief in the power of our unique frozen footprint, which we see as having huge potential for growth as a pure-play business. Our focus is all about unlocking that potential, driving value for our consumers, customers, employees, and shareholders.

ABOUT THE MAGNUM ICE CREAM COMPANY
HORECA is the out-of-home business unit of The Magnum Ice Cream Company, dedicated to accelerating growth across the Hotel, Restaurant, Catering, and white space channels. We deliver indulgent ice cream experiences to chefs, operators, and consumers in fresh and exciting ways—redefining how ice cream is enjoyed in the foodservice industry.

We operate with the agility of a startup, backed by the strength of a global brand. Our ambition is bold: to become Thailand’s preferred ice cream partner in the foodservice landscape by offering exceptional products, unforgettable experiences, and unmatched customer value.

We are proud of our culture—one that values innovation, integrity, and impact. It’s a place where bold ideas are welcomed, doing the right thing matters, and every action is driven by a desire to make a meaningful difference.

ROLE OVERVIEW:

Step into a pivotal role at the intersection of culinary creativity and commercial strategy. As the Ice Cream HORECA Business Lead, you will help shape the future of The Magnum Ice Cream Company in Thailand’s foodservice sector, driving growth across Hotel, Restaurant, Catering, and emerging white space channels.

This is more than a leadership role — it’s an opportunity to influence how indulgent experiences are delivered beyond retail. You’ll lead transformative initiatives, forge powerful customer partnerships, and unlock new avenues for sustainable growth and profitability. Success in this role demands a bold thinker with deep industry insight, sharp commercial instincts, and the ability to rally cross-functional teams around a shared vision.

KEY RESPONSIBILITIES:

• Strategic Leadership
  • Develop and execute the HORECA business strategy aligned with TMICC growth ambition
  • Identify white space opportunities and build scalable go-to-market plans.
  • Lead annual business planning, including volume forecasts, pricing, promotional strategies, and budgeting processes for the HORECA channel.
  • Identify emerging trends and opportunities in foodservice and impulse consumption to shape channel innovation.

• Commercial Excellence
  • Own the full P&L for the business unit, ensuring sustainable and profitable growth with financial discipline.
  • Build and manage key account relationships with top-tier hotels, restaurants, and catering partners.
  • Negotiate high-impact and strategic commercial agreements and partnerships with key HORECA accounts, distributors, and culinary influencers.

• Cross-Functional Leadership
  • Lead and align internal teams including sales, marketing, supply chain, R&D, finance, and culinary support.
  • Oversee end-to-end operations including supply chain, product portfolio, pricing, and service delivery.
  • Monitor KPIs and implement corrective actions to ensure performance targets are met.

• Team Development
  • Lead, mentor, and develop a high-performing HORECA team.
  • Foster a culture of accountability, agility, and customer-centricity.
  • Champion talent development and succession planning.

• Stakeholder Engagement
  • Act as the primary liaison between the HORECA division and the Country GM.
  • Represent TMICC at industry forums, trade shows, and strategic customer engagements.

QUALIFICATIONS AND SKILLS:

• Bachelor’s or Master’s degree in Business, Hospitality, or related field.
• Minimum 10 years of experience in HORECA or FMCG sectors, with at least 5 years in a senior leadership role.
• Proven track record of driving commercial success and leading cross-functional teams.
• Strong understanding of Thailand’s HORECA landscape and consumer behavior.
• Fluent in English and Thai; excellent communication and negotiation skills.
• Operates with a high degree of autonomy and strategic influence.
• Champions complex initiatives with cross-functional impact.
• Drives transformation and innovation efforts to accelerate growth across the business units.

ARE YOU EXCITED TO CRAFT THE ICE CREAM FUTURE?

Please apply online. Your application will be reviewed against our requirements, and we will be in touch shortly after the closing date to provide you with an update on the status of your application.

Disclaimer

Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.