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Marketing Executive - Lifebuoy

Job ID:
R-40978
Category:
Marketing
Location:
Ho Chi Minh City, Ho Chi Minh
Date posted:
02/18/2025
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Work Location: Ho Chi Minh

Who We Are? We are Unilever, an ambitious organization and home to over 400 purposeful and global brands like Dove, Sunsilk, Magnum, Knorr. We feel good about the work we do - whether it’s the way we run our business, make our products or use our brands, we always think about how even the smallest things can make a positive difference to the world. We care - it’s what we’re known for. And it’s why we’re a great place to build a career with purpose. We believe in better business for a better world. And we believe in a better you. When you work at Unilever you can bring your own purpose to life through the work that you do. You will work with brands that are loved, improving the lives of consumers and their communities. You will work with innovations that grow our business and help improve the planet and our society. You will work with brilliant people who will help you contribute to the world and become a better you. If you’re passionate about making a difference, you can – and we’ll empower you on your journey. Make things happen with your pioneering spirit and use your experience to grow your career. Together, we can help create a better business and better world. Ready to move forward in your career? Please check out our open opportunity below.

What we are looking for:

- 1-2 years classic brand management experience in an FMCG environment.

- Business management and brand development experience

What you will be doing:

- Development of a share-growth-oriented marketing & category plan that seizes opportunities in product renovation, pricing strategy, competitor activities, customer/channel (e.g. convenience format, discounter) specific needs - Represent consumer (insights), brand strategy and product quality requirements on the cross functional discounter team

- Develop & lead implementation of activation platforms and ideas based on the brand vision plan working with ICF communication teams and agencies for RM, PR, BTL for the Brand

- Translate marketing & category plan into a business framework and optimise commercial opportunities (identify threats). Feed into monthly and annual planning processes.

- Pro-actively feed market, category and customer requirements into platform innovation projects

- Champion optimal launch of innovation platform

- Work with communication team to ensure single minded communication message is created in line with the brand building communication plan, consistent with category needs.

- Monitor and review effectiveness of innovation and renovation programme to inform future plans.

- Ensure continued focus on and support of innovation platforms once launched.

- Management of marketing budgets within agreed targets and align with customer advertising activities.

- Other tasks assigned by line manager

If you have the qualifications above, please feel free to contact our Talent Partner Team for more information.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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