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CATEGORY STRATEGY & PLANNING MANAGER (CSP) COOKING AIDS NL

Job ID:
R-97737
Category:
Customer Development
Location:
Rotterdam, South Holland
Date posted:
08/03/2025
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UNILEVER IS LOOKING FOR A FOODS - CATEGORY STRATEGY & PLANNING MANAGER – COOKING AIDS NL

Location: Hofplein, Rotterdam – the Netherlands

Local conditions apply

Full-time

For the recruitment of this position, we would like to emphasize that local conditions apply to the position and for this vacancy in principle we will first consider candidates based in the Netherlands. If you are based outside of the Netherlands and you are interested to apply, please feel free to do so but we can only take your application on if a decision is made to also recruit outside of the Netherlands.

ABOUT UNILEVER

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. 

JOB PURPOSE :

  • Category Strategy & Planning is identified as a key capability and growth driver for the business and has been a core part of the Foods strategic growth levers.

  • CSP plays a crucial role as the voice of the customer & shopper in the business teams on the one hand, and in leading the delivery of the business plans in sales on the other.

  • Externally, CSP is the category expert for key customers in helping them grow their categories through objective advice on category strategy, promotion, shelf and assortment.

  • Internally, the CSP is responsible for profitable growth of his/her Food categories.

  • by bringing category expertise in all customer and marketing plans

  • by developing and driving category growth plans and leading the promotional, price and channel strategy

  • by driving efficient business processes like for instance forecasting, planning, marketing-sales alignment and IBP

  • You will collaborate with our most important retail customers in developing category strategies based on customer, consumer and shopper insights.

WHAT WILL YOUR MAIN RESPONSIBILITIES BE?

As a CS&P Manager for Scratch Cooking NL, you’ll be the driving force behind the creation of category strategies and the translation into outstanding in-store execution. You will be the key link between Marketing, Customer Development and our Retail partners, ensuring that our innovations, relaunches, value strategies and activations are flawlessly delivered – on time, in full.

You’ll lead an impactful team (1 WL1 direct report and 1 intern), helping them grow while achieving strong business results. You’ll also work closely with retail category managers to co-create category plans that deliver profitable growth for both Unilever and the customer – with a sharp focus on value creation, promo effectiveness and strategic alignment.

  • Own the P&L of Knorr (+65Mio) and make sure we deliver our business targets.

  • Partner with Marketing in the creation of the best assortment and brand strategy.

  • Act as a connector across functions – CBD, Marketing and Supply Chain – and navigate complex situations to deliver integrated, business-focused solutions.

  • Make sure the team is the go-to category expert for customers, providing strategic guidance through data-driven insights, quarterly reviews and promo evaluations.

  • Lead and execute high-impact projects such as value restoration, relaunches, promotion strategies and innovation roll-outs across the customer landscape.

  • Represent the voice of the customer internally and influence brand strategy by embedding customer and category value drivers in key business decisions (BBs).

  • Drive end-to-end ownership of transformation projects within the Business Unit and broader platform.

  • Ensure our Trade Category Plans are created and delivered per key customer OTIF.

SKILLS AND EXPERIENCES WE ARE LOOKING FOR:

  • Previous (+3 years) experience in category management or key account management.

  • Excellent engagement, presentation, and communication skills, and an ability to manage a large and complex set of stakeholders.

  • Ability to own & drive the agenda for the category (pro-active & independent worker).

  • Strength in challenging others / holding others accountable, particularly cross-functional peers & senior partners.

  • Experience in leading teams

  • Drive for personal development for yourself and the team

  • Experience with working with data like Nielsen, IRI, GfK, SIS and 7-even.

  • Experience of the FMCG industry.

  • Fluent in Dutch (native speaking) & English

WHAT IS IN IT FOR YOU?

Unilever is the place where you can be yourself and bring your purpose to life with the work that you do – creating a better business and a better world. We offer an exciting & dynamic work environment    where you can make things happen. Furthermore, we offer some great reward and benefits!

  • Attractive total remuneration package: excellent company pension, bonus, share scheme.

  • Flexible cross-disciplinary career opportunities and a wealth of training opportunities & wellbeing resources whenever and wherever.

  • Plenty of company-paid holidays to further ensure your work-life balance is maintained.

  • We encourage an inclusive culture, which comes to life with interchangeable public holidays, paid paternity leave of 6 weeks and our transgender policy.

  • Under the Hybrid Working principles, you will be expected to spend a minimum of 40%-60% in the office or at customers, suppliers or partners to connect and collaborate.  For the time you work from home, we will ensure you are well equipped. When you are at the office, you can enjoy our tasty canteen with prepped food and own products.

  • Informal culture and being the first one trying our new products. 

  • My Fitness Plan (reduction on your Fitness Subscription).

  • Homework allowance

  • Company laptop and mobile phone

  • Green Mobility Policy.   

EXCITED?

Join Unilever and our team! To apply, you must do so online. Please do not forget to upload your CV and a motivation letter.  Your application will be reviewed against our requirements, and we will be in touch shortly after the closing date to provide you with an update on the status of your application.

Looking forward to meeting you! 

Please note this is a Direct Search led by Unilever. Applications from agencies will not be accepted, nor will fees be paid for unsolicited CVs.

Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, disability, age, parenthood, pregnancy or any other basis protected by applicable law, and will not be discriminated against. 

By highlighting the gender diversity at the workplace, Unilever encourages women equally men to apply. If you look for a job after a long career break or after any type of leave, do not hesitate to apply.

Please save a copy of this vacancy for personal use as it will disappear from the website after closing of the role.

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