DTC Assistant Manager

Job Title: DTC Assistant Manager

Location: Singapore

BUSINESS CONTEXT:

UI category D2C Project management End to End: 12 months

The candidate will work with the Global D2C and independently build and grow TGC- The Good Cart

ROLE MAIN RESPONSABILITIES

Key Objective: Lead end to end operations for UI Direct 2 consumer initiative, there are various aspects which are moving and get involved in every element to have the holistic view on business and drive growth with consumers in Singapore.

KPI :

Lead the marketing content work with agency & tech team and ensure there is zero disruption on the tech side and it is live with world class content. Lead the performance marketing work / promotion calendar for D2C, pricing analysis vs market-places Lead Customer Acquisition process of building relationships with corporate customers Drive the new digital first initiatives such as Livestream and build it as a strong analytics led platform to learn consumer behaviour and preferences across SEA.  Design and execute branded POP up events to increase brand engagement

CORE SOLS

• Key stakeholder management internally and externally (in terms of projects’ accomplishment, prioritization and expectations’ management)

• Analyze available consumer data and trends to create unique selling point for D2C Project

• Craft the unique proposition, pricing, product benefits, promotions and communications strategy for corporate and public launch

The roles of duties are not exhaustive and may change according to business requirements.

TO APPLY

Please apply online by clicking on the “Apply” button. Your application will be reviewed against our requirements. Should you not meet our immediate requirements, your profile will be registered in our talent pool system, and we will match your profile to suitable future vacancies.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.