CSP Lead Ghana
Greater Accra Region, Ghana
- Job ID:
- R-1179365
- Date posted:
- 04/13/2026
- Job Type:
- Full time
- Job Category:
- Customer Development
Job Details
Unilever is currently hiring for a Category Strategy & Planning Manager, Beauty Wellbeing & Personal Care
Function: Marketing
Reports to:Head of Demand Creation, BWPC
Location: Tema, Ghana
Terms & Conditions: Full-time; Permanent
At Unilever, we are driven by purpose and innovation — creating impact that helps our business grow and makes a difference.
We’re looking for a CSP Lead who is passionate about delivering shopper‑focused, data‑driven plans. This role is accountable for shaping channel strategy from a trade perspective, ensuring strong alignment with Brand and Category priorities to drive turnover, brand penetration, and profitable growth.
You will provide data driven insight from channel (& category) perspectives to key stakeholders for decision-making to drive increased brand penetration and profitable sales volume with the customer.
Key Responsibilities
3 key areas of focus will be:
1) Development & Execution of Channel & Category Strategy to deliver target for the year.
2) Deliver the levers of NRM & Trade Investments for CD/Category Teams.
3) Represent Customer & Channel in S&OP and BT.
Innovation Project Management
- Responsible for bringing on strong customer input early in the funnel.
- Acts as the voice of the customer in the market deployment decisions.
- Ensures trade launch plans are optimal and that customer issues and opportunities are addressed.
- Manages delivery of customer objectives: distribution, pricing, assortment, merchandising on and off shelf etc
Lead Consolidated CD input into Sales & Operations Planning
- Own and drive CD business performance in the month and quarter.
- Be the voice of the Customer, shopper in S&OP by bringing into the process the external driver & Insight’s to enable effective business forecasting and decision.
- Leverage key CMI insights into building robust demand for the Quarter.
- Lead the regional consolidated input into the S&OP process and own the output.
Integrated Business Plan (Channel and Category Development)
- Represent and be an integral part of brand community by providing customer, channel lens to brand jobs to be done.
- Responsible for input into innovation / renovation business cases (e.g., pack size by channel, pricing, distribution & trade margins, CATMAN).
- Lead the review of in year CD IBP Process across the sub functions as input into the Category think big think tight sessions.
Category Profit-Max the Mix (Net Revenue Management)
- Accelerate profitable growth for Unilever and customer through max the mix by proactively driving the right mix at pack and sku level.
- Lead the conversation on trade investment behind the brands or portfolios to deliver the future Profit growth. I.e., promos spend to drive premium mix
- Develop the right channel specific strategy that enable availability (WD/Regional execution/New Channel development), assortment (Facings/Secondary Placement/Channel customization).
- Ensure optimal management and proper allocation of trade marketing investment in line with shopper and channel requirements.
Category Leadership (Channel strategies/ Blueprints/ Standardization)
- Develop a compelling Channel strategy (planogram) across ecommerce, omni-channel, and traditional channels by geography to unlock our brands growth in-store/ online.
- Responsible for driving the shift from channels of today to channels of the future being clear on shopper missions, channel contributions, where to play and how to win.
- Input into the creation of the various channel’s blueprints based on the channel strategies to help unlock the growth across the channels, brands and categories.
- Enable the execution of delivery of 6Ps in channel to ensure market wins.
Required Qualifications
- Bachelor’s degree in Business, Marketing, or a related field
- Minimum of 5 years experience in Sales/ Marketing
- Extensive experience in Category Management (CATMAN), Shopper Marketing, and Field Sales environments
- Proven experience in Project and Innovation Management within a commercial or sales context
- Strong understanding and practical application of Shopper Toolkits and Design for Channels principles
- Demonstrated experience in Net Revenue Management (NRM)
- Strong business and financial acumen with the ability to drive commercially sound decisions
- Advanced digital literacy and analytical capability, with the ability to translate data into insights
- Demonstrated ability to manage and influence diverse stakeholders across functions
- Proven people management and leadership capability, with experience leading and developing teams
- Ability to operate effectively in fast‑paced, complex commercial environments
Why Join Unilever?
Work for one of the world’s most purpose-led and trusted brands.
Drive meaningful impact on business capability and performance.
Be part of a supportive, culture‑driven environment that values people and growth.
Enjoy opportunities for regional exposure and professional development.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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