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Beauty & Wellbeing Thailand Power Brands CMI Assistant Manager

Job ID:
R-99256
Category:
Marketing
Location:
Bangkok, Bangkok
Date posted:
11/24/2024
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Job Title: Beauty & Wellbeing Thailand Power Brands CMI Assistant Manager

Location: Thailand

About the Role

In this role, you’ll partner with Brand & cross functional teams, working and with your CMI colleagues in key Asia countries and global teams to bring a wealth of end to end insights for a Brand’s objectives and key results. You will spend your time:

  • Being a rigorous, data driven, full funnel CMI partner, rapidly experimenting & engaging

  • Working with Skin Care or Hair Care teams to define and realise new brand & portfolio opportunities

  • Working end to end to fuel insights across all brand proposition and crafting, mix development & brand content and channels initiatives, putting channel and social first

  • Being a growth agent for the B&W business by being on the pulse of shifting consumer & customer needs, trends & inspiration

  • Driving a virtuous cycle of insights from performance tracking to sharpen brand jobs to be done and mix /comms development alike across market segments, channels, formats

  • Bringing the local consumer and customer first into all Brand mix and communication and portfolio design and deployment

  • Supporting the launch of magnification of key innovations across our Brands portfolio

  • Collaborating with the Manager and Director, to deliver world class insights – leveraging the best of Unilever’s and Beauty specific add on approaches and insights

  • Independently leading specific projects – collaborating with cross functional teams (who may not be geographically co-located).

  • Providing qualitative and quantitative analysis and insight to inform business strategy, identification of growth opportunities and innovation development and optimisation.

  • Synthesizing data and analysis into impactful, growth/action-orientated deliverables for internal stakeholders and communicating key findings, insight and ramifications to stakeholders and peers

Candidate Criteria

About You

You have a passion for data, insights, consumers and cultures. You know the difference between Retinol and Niacinamide, or at least curious to find out.  You’re comfortable using a wide range of research and analytical tools and are familiar with both new and traditional data sources. You have a desire to continuously unlearn and learn ways to drive our superior competitive performance in segments, channels. regions, formats and a digital consumer world.

It’s likely that:

  • You’ve got 3+ years experience in CMI.

  • You’re a digital and data native. You have a passion for the digital world and its implications for business, from influencer marketing to e-comm innovation.

  • You’ve got some cross markets experience – particularly SEA markets

  • You can tell a story with impact, both verbally and written, with key facts

  • You know how to interrogate a question from the business, to build a brief and appropriate response.

  • You are confident in an ambiguous context. This role will not suit you if you work only to well established processes

  • You’re able to lead your projects independently – ensuring you seek guidance where needed and bringing people with you.

You could be:

  • A creative and acclaimed analyst wanting to stretch into a more business facing role, or an existing markets orinnovation CMI person who has relevant competncies and willing to learn new experiences

You’re not:

  • Afraid to fail fast and learn from the experience.

  • Of fixed mindset. You are calm & confident in ambiguous contexts and willing to navigate change with flexibility and agility

  • Wedded to linear and fixed brand /people partnering. You will flow to work where the growth is

  • Someone who works in silos. You are a team player who is open-minded and collaborative.

  • A brief taker. You will need to anticipate and define the agenda with your stakeholders – proactive not reactive.

Skills & Experiences

  • Analytical skills – very strong analytical skills to leverage data into actionable insight

  • Communication – strong written and verbal communication skills, with the ability to communicate effectively at all levels of the organisation

  • Strategic Influencing – confidence to use sound logic and detailed analysis to influence direction in conversation with senior stakeholders.

  • Thriving in ambiguity – most of the work done by this team will be up stream in nature, looking at novel opportunities or challenges and requires structuring a nebulous opportunity, building frameworks to address them.

  • Organisation/Attention to Detail – outstanding organisational skills, including the ability to manage multiple overlapping priorities to meet key deadlines, whilst ensuring high quality output.

  • Local mindset – genuine interest in learning about and understanding global, regional, and local markets and their consumers, shoppers, retailers, and competitive dynamics

  • Externally focussed – obsessed by market, consumer and customer digital trends with an eye to convert them into tangible business opportunities.

  • Team player – effective team working, providing support as and when needed, even when outside of job scope.

  • Functional experience – typically marketers looking to build strategic/big picture skills have done well in this role, but the role is also ideal for a functional or strategy specialist looking to broaden their business knowledge and skills

  • Agile Experience – all work will be done in a highly agile way – from how we set up the team, to our ways of working.

Leadership

  • You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.

  • As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.

  • Critical SOL (Standards of Leadership) Behaviors

    • PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.

    • PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.

    • CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.

    • PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.

    • AGILITY: Explores the world around them, continually learning and developing their skills.

Note: Unilever embraces diversity and encourages applicates from all walks of life! We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment journey. If you require any support to complete your application or any subsequent stage throughout your recruitment journey with us at Unilever, then please specify how we may be able to assist you.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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