Senior Brand Manager - Thailand Home Care (Breeze)

Job Title: Senior Brand Manager - Thailand Home Care (Breeze)

Location: Thailand

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. We work on brands that are loved by consumers and improve lives every day. Driven by our purpose to make sustainable living commonplace, we believe that doing business the right way drives superior performance.

At Unilever, your career is a unique journey. We foster an inclusive, collaborative, and flexible environment where you can shape your future, accelerate your growth, and make a meaningful impact through iconic brands like Breeze.

We are looking for a Senior Brand Manager to lead the growth and success of Breeze, one of Thailand's leading Home Care brands. In this role, you will drive brand strategy, innovation, commercial performance, and consumer engagement while working with cross-functional teams to deliver impactful business results.

Key Responsibilities

• Lead the development of the Brand Marketing Plan and long-term growth strategy.
• Identify growth opportunities through consumer, category, customer, channel, and competitive analysis.
• Drive brand performance and profitability through strong P&L management.
• Lead innovation, activation, advertising, and promotional initiatives.
• Manage product launches, relaunches, market development projects, and cost-saving initiatives.
• Develop launch plans, customer sell-in strategies, and manage legal and regulatory considerations.
• Own brand budgets and ensure delivery of business objectives.
• Provide input into forecasting, financial updates, and performance tracking.
• Monitor key brand health and commercial metrics (6Ps) and drive corrective actions when needed.
• Partner closely with Sales, Trade Marketing, Consumer & Market Insights (CMI), Finance, Supply Chain, Regional Category Teams, and external agencies.
• Lead cross-functional teams to execute marketing plans and achieve business targets.
• Build strong and productive relationships with internal and external stakeholders.

What We're Looking For

• 3-5 years of experience in Brand Management, Product Management, or Marketing within the FMCG industry.
• Strong experience in developing and executing brand strategies that drive growth.
• Excellent project management, presentation, and communication skills.
• Strong commercial acumen with experience in sales analysis, budgeting, forecasting, and P&L management.
• Knowledge of communication development, media planning, public relations, and e-commerce.
• Proven ability to manage diverse stakeholders, both internally and externally.
• Experience leading cross-functional teams and collaborating with external agencies.
• Fluent in Thai and strong English communication skills, both conversational and presentation level.
• Experience in Home Care products and social-first marketing will be a distinct advantage.

Leadership Qualities

• Delivers exceptional results with ownership and resilience.
• Thrives in a fast-paced and dynamic environment.
• Brings a growth mindset and continuously seeks better ways of working.
• Uses data and insights to guide decisions and unlock opportunities.
• Collaborates effectively across teams and functions.
• Keeps consumers at the center of every decision.
• Demonstrates humility, curiosity, and strong business judgment.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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