Digital Content Operations Specialist – Target BPC

Hoboken, United States

Professional seated at a conference table with laptops and a presentation screen in a modern office setting

Job ID:: R-1170254
Date posted:: 12/04/2025
Job Type:: Full time
Job Category:: Customer Development

ABOUT THE ROLE:

Join a dynamic team at the forefront of eCommerce transformation. As the Digital Content Operations Specialist for Target, you will be the key architect behind the digital presence of Unilever’s Beauty and Personal Care portfolio on Target.com. Your work will directly influence how millions of consumers discover, engage with, and purchase our products online. You will ensure every product listing is accurate, compelling, and optimized for conversion in a fast-paced, ever-evolving digital landscape.

**The role is available in either our Hoboken, NJ or Minneapolis, MN office locations **

WHO YOU ARE:

You are a strategic thinker who asks smart questions and builds strong partnerships to grow the business. You are agile and adaptable, thriving in changing environments and ambiguity. You are Results-driven, focused on delivering measurable impact. And you are a collaborative leader who achieves measurable impacts through teamwork with retail partners and cross-functional teams.

JOB PURPOSE:
The Digital Content Operations Specialist – BPC Target is responsible for optimizing and maintaining digital content and item attribution for the Beauty and Personal Care Unilever portfolio on Target.com. This role ensures that all digital content is accurate, complete, and engaging, enabling consumers to make informed purchasing decisions in a rapidly evolving eCommerce environment.

KEY RESPONSIBILITIES:

Partner with Target Customer Development and cross-functional teams to exceed digital content standards.

Act as the primary liaison for all digital content initiatives, collaborating with internal stakeholders, Target.com partners, and agencies.

Develop and execute innovative content strategies, leveraging data-driven insights and best practices.

Lead the end-to-end process for content collection, review, syndication, and timely submission.

Oversee content refreshes, new item launches, and digital audits to ensure continuous improvement.

Optimize content performance through rigorous testing, SEO enhancements, and search capability improvements.

Generate and analyze weekly Content Health reports using Syndigo data, ensuring timely review and insights to key stakeholders.

Conduct competitive research initiatives by performing store walks of other retailers and analyzing competitor brand strategies to identify trends and opportunities.

WHAT YOU BRING:  

Bachelor’s degree and at least 2 years of digital content management experience.

Proven project management and communication skills, with the ability to influence at all levels.

Ownership mindset, big-picture thinking, and a drive to outpace the competition.

Skilled in managing deadlines and prioritizing tasks in fast-paced environments.

Exceptional attention to detail and superior written and verbal communication.

Proven experience managing eCommerce content management platforms such as Syndigo, Salsify, or Content Pipeline, including product data syndication, content optimization, and workflow coordination.

Passion for learning and implementing best practices to enhance digital performance.

Pay: The pay range for this position is $69,360 to $104,040. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. 

Bonus: This position is bonus eligible. 

Long-Term Incentive (LTI): This position is LTI eligible. 

Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents. 

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At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.

Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.

For more information on your federal rights, please seeKnow Your Rights: Workplace Discrimination is Illegal

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.

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